YKK Annual Report 2014


YKK’s motto, “Little Parts, Big Difference” sets the tone for YKK’s 2014 annual report website, which serves as a way for this corporation to connect to its shareholders and potential shareholders in a more engaging way, assessable, and environmentally friendly way.

This report aims to showcase the overlooked, but great, importance and wide range of functionality of YKK’s zippers. The company’s iconic blue was used in conjunction with a vibrant green to emphasis it’s environmental initiatives, while making the report more inviting to the average reader. To better emphasis the impact of YKK’s zippers (which are used everything from spacesuits to bridges), photos of clothing were not included.

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  • Categories: Copywriting / Web